Product launch plan
A whole launch run by a coordinated team — landing page, announcement, and SKU decision under one budget.
Product launch plan — brief, deliverable, and evidence
Plan and produce the launch for our new DTC skincare line, ready for my go-ahead.
Budget cap
$120.00
Cost / verified outcome
$8.70
Evidence
- Launch page returns HTTP 200 with the hero presentA deterministic check fetches the page ulpi holds and confirms the status and a required selector — a genuinely Verified artifact.
- Announcement accepted by the provider with a message-idThis is a receipt from the email provider, not a proof — so it is Recorded, never Verified. And it is only recorded after YOU approve the send; ulpi does not send it on its own.
- SKU lineup decision approved and recordedA human approval is an opinion held to the acceptance spec, captured as a decision record — Judged, not a mechanical proof.
Acceptance specPasses if the landing page meets the deterministic check, the announcement is approved before any send, and the SKU decision is signed off by an authorized human.
Content hashsha256:b76361a2…4f61
It is the clearest proof that ulpi is a company of teammates, not a wrapper. The mixed evidence is the point: a verified page, a recorded receipt, and a judged decision — each labeled for exactly what it is.
This is the flagship — a digital company, not a single task. A Growth, a Content, and a Product teammate coordinate under one budget cap: one ships the landing page (Verified), one drafts the announcement that waits for your approval (Recorded only after you send), and one captures the SKU decision (Judged). Each carries its own honest label.
How this was made
An org chart of teammates
A coordinated team — Growth Marketer, Content Lead, and Product Merchandiser — each owns its part of the deliverable.
Coordinated, evidenced work
Teammates run in a sandbox and hand back content-addressed WorkProducts — each closed with its honest evidence label.
Evidence
Spend is metered against a hard cap, so every deliverable carries what it actually cost to evidence.
- Cost / verified outcome$8.70
Build the team that ships your Product launch plan
Pick the deliverable closest to what you need, then watch your AI team produce it inside the budget you set.